Sunday, 10 April 2011

Blog 20 - Evaluation and feedback.

These two presentation slides are two slides in which I put together in order to show the feedback in which I receiveed about the video.




All of the feedback in which I receieved was all very positive and others really liked it.

In this project, we were to plan, create and produce a music video. Using our skills with the camera and showing that we are able to do teamwork. Our music video compared to other music videos can sometimes be related. For example; in many videos there is a studio scene or their narrative is similar in the fact that there is a break-up and then a happy ending. I felt that creating a music video went very well. My group all were committed to it and we were able to successful pull it together and create something successful. We had the odd problems of costume change and rejected footage, but it's what has helped to show us what to improve the next time we were to create something similar to a music video. I felt as though the time spent on this really payed off and I believe that the costumes worn did fit in with the style of genre in which I was trying to convey. I felt as though I was comfortable when filming this video. I didn't feel at all nervous or uncomfortable, which was good because the outcome was great and I reckon if I had nerves or uncomfortableness then I reckon it may have ruined it. No matter how well we did in the other areas.

I felt as though my promotional pack went well. I had taken in the feedback well and used it to make my final piece better. The feedback had helped because I was able to change the piece and make it look better than it was. Other than changing the spine, I reckon that my digipack and advert went well and I managed to be able to produce a really good digipack and advert. Though, there were areas in which I could have improved on. As a few said on the feedback, the 'Paramore' does not fit onto the paper on the front page. This was not intended to be on the piece of white paper but after receiving feedback about it, I now see how off-putting it could be so I believe that I could change that. Whether it's fitting it in or putting it into a different place. I also would improve the inside of the digipack cover, as I believe that this could be better. Maybe use the same font as the front of make it a similar colour. Although it can be good to have different styles. Overall in the digipack and advert project, I felt like I have really pulled it off and ended with a great outcome. I feel happy with the outcome.

I didn't receive any negative feedback about this video in which I could use to help me improve because the feedback I received was all positive. Though, I do believe I have some areas in which to improve to make this a better music video.

I reckon that in some scenes we could have re-done some of the lip singing scenes. In some areas of this video, the lip singing does not fully fit. There is also the Lewes High Street scene in which we use the time lapse. In this particular shot, I crack a smile every small second or two in the time lapse. This clearly changing my mood - which isn't conveying the real emotion of her being sad. Also, there is the shot of the reel. I believed that we could have shortened that down a little in duration because it's quite a lot of time looking at just a reel. It may bore the audience a little by seeing the same thing for a while.

I felt as though myself and my group worked together well and we all managed to use that team work to produce this music video. Each of us were committed and we all helped for it to become successful.

Not only was I in the music video itself portraying the lead female but I also had got behind the camera and took shots and directed them. Making sure that the shots were successful. I used a clapper board in order to take note of the shot on the camera and then action was the word for go. I tried different shots and ensured that I had placed the camera in a right place in order to capture this footage successfully. Editing on the other hand. I was the main group member out of our group who focused on the stop motion stop. We set up a camera in the classroom on a tripod and filmed it in a special way. This ending up really effective. I reckon I got charge of the stop motion stop because it was my idea to do it and I drew the drawings to use in it.

The equipment in which we had was the camera, the tripod and the macs from the Media block. Firstly, the camera and the tripod were for filming this music video. Whereas, the macs were for editing. This year was the first time I had used a mac and I really got used to using the software in which it held. It was great for the editing. It really made it look good.

Outside of the Media classroom, we were able to use equipment that belonged in the music studio. This studio was in the performing arts building and luckily, we were able to use it because two of our group members were music students. The equipment used in the studio were to make it seem more realistic. I felt as though the recording studio went really well.

The editing went well I believe. We used different techniques in order to enhance the quality of the film and make it better. This included fade in's and fade out's. Time lapse, Overlapping, Stop motion stop and just small techniques like panning etc in order to make our music video better and allow it to fit in well with the rest of the video. I reckon we did good. Although, I feel as though we could have used a little bit more of the techniques.

There were times in which we messed up, had a laugh and managed to act something different than what we were intended to but I believe that this project has gone really well and I believe the outcome is pretty good. At the end of the day, it's the outtakes in which pick you up and make it better by making sure that the next shot you take is better and not like the previous one in which you have done.

I can say I've enjoyed this project and I feel as though we have fulfilled the outcome in which I had hoped for. I thought that it was good and I really liked the whole of the video. Filming it, directing, producing it, editing it and even starring in it. I found this all great fun and help to increase my ability and skills in Media.

Blog 19 - Finished Video.

This link, which is below, is the link to the final music video in which myself and my group had put together. The song choice is Paramore: The Only Exception. A lot of hard work went into it and the outcome I believe was very successful. Enjoy!

https://docs.google.com/leaf?id=0B109_6sKs3MPZWVlMWYyZWUtMjQ2ZC00NTdmLTlmMDYtNWE0Yjg4MzQ3YjQ0&sort=name&layout=list&num=50

Blog 18 - Creative Camera Use.

This blog consists of a presentation in which I have put together in order to explain the effects/techniques in which myself and my group used in our final music video.




Blog 17 - Rejected footage.

https://docs.google.com/leaf?id=0B109_6sKs3MPNDE0ZDkwYjktZjg2Ny00ZjU5LTgyMmMtY2ZmMGE0YTcyM2Yw&hl=en&pli=1

- This is the link to our music video before we had added a few extra bits to it. This involving the footage in which we had taken before hand and placed into our blogs.

We had rejected footage and this footage included shots in which we had taken and messed up on. We also had rejected footage in which we shot but did not use in the video because it didn't run well with it or the narrative.

The shots in which we messed up in consisted of either the wrong actions, bad camera movement/angles and just general mess ups from the actors. Like laughing or messing up the lines etc.

Some of the rejected footage we used was like the shot we used with me walking along the road. It was similar to the shot of Oliver as he walked along the street but we did not use it because it didn't fit in well with the flow of the music video. So we decided to bin it.

That shot had also failed though as I walked into a car.

There was also particular scenes in which we had filmed in Costa and on the Lewes bridge in which we laughed because it was hard to keep a straight face when humour was being sent out. This was okay though because it was just part of our outtakes which make it better, because we can look over the footage and we're able to recognise areas in which we need to improve on.

Blog 16 - Advert. 3/3.

This blog contains my finished advert.




To be honest, I was incredibly pleased with the way this advert had turned out. I believe that if I had seen this on a pin board, then I would have been attracted to it and tempted to buy the product. I believe that it went really well and I felt that the colours were a good useage. Also, I reckon the picture really fit in with the background and the different fonts really made it stand out. I'm happy with my advert.

The feedback in which I received was also quite helpful. I have placed it into a presentation from powerpoint in order to show it in a presentable way.




I did take this advert into consideration of the feedback in which I had received but I didn't wish to change it. I felt as though I could have made the date more specific but then again, '24th October' is enough. The feedback given to me was 'Needs a date, not just the day' - Whereas, I have a date on it. I don't have a day but I have come across adverts in which I have seen with just the date on. Though, I thank them for their feedback and do take it in to improve the advert further.

Blog 16 - Advert. 2/3.

This blog consists of the flat plans in which I drew before the advert was completed. For this project, I stuck to the flat plan.

I got the idea of the excessive amount of 'The only exceptions' again from the 'Riot' album of Paramore. It inspired me to add the effect onto my advert and my digipack. By doing this, I used Picnik in order to add the font. Though, I had to add one font at a time, so it took all night to do but I was very pleased with the outcome.

I believe that I could have made another flat plan for this project, even though I very much liked this idea, with the help of other flat plans I could have found ways to improve it further.

Blog 16 - Advert. 1/3.

This blog is built up of four parts. The first part will include an analysis of two adverts from a chosen genre or artist. The second blog will contain my flatplans. The third will include my final advert and the last will involve feedback and the evaluation.

The adverts in which I have chosen are from: Fall Out Boy, Panic! at the disco and the Lost Prophets. This is because they all fit into the genre in which Paramore are in. Their target audiences are very similar and so is there music and style.

Beginning with the Fall Out Boy advert:
The colours in which are on this advert suit the target audience in which it is set to. The audience being the 'Emo' like stereotypes. The page is quite dark, which adds more attraction from the target audience and the large font allows it to stand out. Like the Lost Prophets advert; this also has the three colours : Red, Black and White. This sticking into the genre in which both are targetting in. The large font also makes it big enough for people to get attracted by it and read on. This advert also gives a lot of information in which helps the audience be aware of the news that the advert is giving.

The Lost Prophets advert:
Like mentioned above, Fall Out Boy does have similar colours used on its advert - this is to emphasise the target audience in which they are both targetted to. The logo is large on the advert and this attracts the audience. Not only to who it is targetted to but also to those who are walking past it and get attracted by the size of the logo. If they're a fan, then they'd know this logo and intend to go forward to it and read it and even if they're not a fan, they'll most likely still approach it because of its size. The font is also large; this being similar to the logo. It's always the biggest things which catch the eyes first. This also gives a fair amount of information.

Lastly, the Panic! At the disco advert is different to both the Lost Prophets and the Fall Out Boy one. Panic! at the disco's advert is rather colourful. Unlike the others. Even though this band is similar in the style of Paramore, it has a different sense of style. Instead of dark colours, it's quite light. Big bold fancy letters allow it to stand out. This also gives out a fair amount of information.



Blog 15 - Digipack. Part 5/5.

This blog consists of feedback in which I have recieved from my final digipack project. The feedback in which I recieved is from facebook.

I used powerpoint presentation in order to show my feedback in a presentable way. This also including evaluated sections myself.














I felt as though the feedback in which I recieved did help and even from the start, I was a bit wary of the spine. I felt as though I did a good job of it and I am proud of my work. Which is always a good optimistic way of thinking!

For this digipack, I had improved my skills on photoshop and used my Picnik and Fotoflexer in which I have used in my past. This helping me to achieve the digipack to the standard in which I hope for.

Blog 15 - Digipack. Part 4/5.

This blog consists of my final digipack covers in which I have completed. I have used different softwares in order to be able to make this digipack.

The softwares in which I have used are Photoshop, Picnik.com and fotoflexer.



Blog 15 - Digipack. Part 3/5.

This blog consists of the photos in which I took by using a tripod and setting up a camera on self timer to take these images. These images were to be used on my digipack.

I chose two of these images for my flatplans but I decided to use different scene like images to choose one in the end which would go well with my digipack cover. I ended up having different activities in the pictures. For example; they'd be a few happy snapshots and they'd be a few using a sheet of paper and they'd also be a few in which have arguements and poses in. This was to use a variety of different scenes in order to pick a good one in the end which will go well with the narrative of the music video.

Unfortunatley, one of these males was not committed enough to the music video, so it meant finding somebody new. Luckily, Ben (from our group) decided to be in it. Which was a lucky save!